PathologyBeyond a Swollen Neck: Fine Needle Aspiration Cytology Unveils Papillary Thyroid Carcinoma
A 34-year-old woman presented with a painless swelling in the front of her neck that had gradually increased in size over six months. She had no symptoms of thyroid dysfunction. Clinical examination revealed...
By Dr. Megha SehgalJul 9, 20261 min read
Read case story ->PsychiatryBreaking the Stigma: Increasing Mental Health Consultations Through Digital Awareness
To reduce stigma around mental health and increase patient consultations for anxiety, depression, and stress-related disorders at a psychiatry clinic using targeted digital strategies.
By Dr. Kavya MenonJul 9, 20261 min read
Read case story ->Medical EducationEmpowering Future Doctors: Improving Adolescent-Friendly Healthcare Through Medical Education
During my involvement in undergraduate medical teaching, I observed that many medical students were confident in managing common medical conditions but lacked the skills to communicate effectively with...
By Dr. Rahul SinhaJul 8, 20261 min read
Read case story ->GynecologyImproving Adolescent Gynecological Health Through Early Education and Preventive Care Programs
To evaluate how early education, awareness initiatives, and preventive care improved menstrual health management and overall well-being among adolescent girls.
By Dr. Anusha ReddyJul 8, 20261 min read
Read case story ->NephrologyImproving Dialysis Patient Acquisition Through Hyperlocal Digital Strategy
To increase awareness, patient registrations, and recurring visits for dialysis services at a nephrology center using targeted digital marketing.
By Dr. Rohan ChoudharyJul 7, 20261 min read
Read case story ->PsychiatryImproving Sleep Disorder Treatments Through Targeted Digital Campaigns
To increase consultations for insomnia and sleep-related psychiatric issues.
By Dr. Ishita PrasadJul 6, 20261 min read
Read case story ->RadiologyFrom Low Referrals to High Scan Volume: Scaling a Radiology Center with Digital Strategy
To increase diagnostic scan bookings, referring doctor engagement, and brand visibility for a radiology center through targeted digital marketing and outreach.
By Dr. Pooja MishraJul 5, 20261 min read
Read case story ->GastroenterologyFrom Silent Symptoms to Strong Footfall: Scaling Gastro Care Through Digital Awareness
To increase patient awareness, early consultations, and procedure bookings (endoscopy, colonoscopy) for a gastroenterology clinic using targeted digital strategies.
By Dr. Siddharth JoshiJul 5, 20261 min read
Read case story ->Healthcare AIAI-Assisted Early Detection of Diabetic Retinopathy: Preventing Vision Loss Through Timely Screening
A 52-year-old man with a 10-year history of type 2 diabetes visited the outpatient department for a routine diabetes follow-up. He had no visual complaints and had never undergone a retinal examination...
By Dr. Ishaan SaxenaJul 5, 20261 min read
Read case story ->Ambulatory CareAvoiding Admission: Ambulatory Management of Acute Asthma Exacerbation in an Adolescent
A 14-year-old boy presented to the outpatient department with complaints of cough, wheezing, chest tightness, and shortness of breath for one day. He had a known history of bronchial asthma but admitted to...
By Dr. Sameer SethiJul 4, 20261 min read
Read case story ->PulmonologyClearing the Air: Boosting Sleep Apnea Consultations Through Digital Intervention
To increase awareness and diagnosis of sleep apnea by promoting pulmonology services focused on sleep-related breathing disorders.
By Dr. Karthik IyerJul 3, 20261 min read
Read case story ->ENTImproving Patient Footfall for ENT Services Through Local Search Optimization
To increase patient appointments and awareness for ENT (Ear, Nose, and Throat) services by enhancing the clinic’s visibility in local search results and digital platforms.
By Dr. Shreya PillaiJul 3, 20261 min read
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